Creating a Sanctuary That Sustains Life —
Not Consumes It
Serpa Wellness Resort is guided by Environmental, Social, and Governance (ESG) principles, ensuring every aspect of development restores the land, uplifts the community, and sets a new benchmark for regenerative tourism.
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Environmental
We prioritize eco-friendly practices that reduce environmental impact and conserve resources. Our vision is to build a self-sufficient sanctuary that helps people reconnect with themselves and nature, fostering balance and harmony.
Social
In February 2025, the Serpa City Council designated Serpa Wellness Resort as a project of Interesse Público (Public Interest), recognizing its positive impact on the community and local economy through employment, education, training, tax revenue, and the use of local products.
Governance
Our brand values people as key to performance and sustainability. By fostering fairness, empowerment, and recognition, we create a culture where employees thrive, innovate, and drive long-term organizational strength.
Integrity
“We operate with honesty, transparency, and ethical principles, ensuring our actions align with our values.”
A Project of
Public Interest
In February 2025, the City Council of Serpa officially approved Serpa Wellness Resort as a Project of Public Interest (Interesse Público) — recognizing its positive impact on the local economy and community.
This designation highlights Serpa’s role in:
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Creating local employment and training opportunities
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Supporting local farmers, artisans, and suppliers
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Increasing tax revenue to strengthen the municipality
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Preserving regional culture and heritage
Designing with Nature, Not Against It
We are committed to eco-friendly practices that reduce environmental impact, preserve resources, and protect biodiversity.
Our self-sufficient sanctuary encourages guests to reconnect with the environment through architecture inspired by the land, sustainable construction, and nature-based wellness experiences. We use local building materials—such as stone, wood, and rammed earth—and apply passive design principles that maximize natural light and enhance energy efficiency.
Empowering People Creates Sustainable Growth
At Serpa, our employees are at the heart of performance and sustainability. We believe human capital is our greatest asset.
By nurturing personal growth and encouraging creativity, we strengthen long-term value — not just for investors and guests, but for everyone connected to the project.
We proudly hire locally — including graduates from the Hospitality University of Beja, just 30 minutes away — offering comprehensive training, above-average wages, and wellness programs that nurture every member of our team.
Built on Values That Endure
Every decision at Serpa Wellness Resort is guided by integrity, transparency, and ethical principles.
We prioritize environmental and social outcomes with the same care as financial performance — ensuring our legacy reflects responsibility and respect.
Environmental Stewardship
Our water recycling systems ensure that gray water is treated and reused for irrigation, dramatically reducing consumption and preserving local resources. Through reforestation efforts, we prevent land erosion while creating natural ponds that attract wildlife and pollinators, both vital to the health of our ecosystems and the success of our organic food production.
Every initiative, from sustainable architecture to biodiversity preservation, reinforces our commitment to regeneration and long-term environmental harmony.
Regenerative Tourism for a Thriving Future
Serpa Wellness Resort aims to lead the next generation of regenerative tourism — where luxury and responsibility intersect.
Our commitment to ESG is more than compliance; it’s our core identity. Every guest, partner, and investor becomes part of a movement that prioritizes wellness — for people, profit, and the planet.